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Privacy Policy

Privacy Policy

Last updated: June 19, 2025

Lightnow (“we”, “our”) operates lightnow.net (“Site”), an online store for lighting products. This Privacy Policy explains how we collect, use, share, and protect personal information. We use clear and plain language to describe our practices, and we cite relevant laws and guidelines to support our statements.

Data Collection

We collect information that you provide directly and information automatically gathered when you use our Site. This includes:
  • Personal and Account Information: Name, email address, shipping/billing address, phone number and other contact details that you provide when placing an order or creating an account.
  • Transaction and Payment Data: Order details, billing/shipping addresses, and payment information (e.g. credit card data) submitted through secure payment forms. (Actual payment processing is handled by third-party providers – see Third-Party Services below.)
  • Device and Technical Data: Information about your computer or device and browsing activity, such as IP address, browser type, operating system, and pages visited, to help us improve the Site.
  • Cookies and Tracking Data: Cookies and similar technologies (e.g. web beacons, pixels) to remember your preferences, enable certain Site features, and analyze usage.

Data Usage

We use the collected data for the following purposes:
  • Order Fulfillment: To process and fulfill your purchases, maintain your customer account, and ship products.
  • Communication: To send you order confirmations, shipping updates, invoices, and to respond to your inquiries and requests.
  • Improving Services: To personalize and enhance your experience, conduct site analytics, and develop new features and products.

Third-Party Services

We work with trusted third parties to provide certain services on our Site. These include:

  • Payment Processors: We use reputable payment gateways (e.g. Stripe, PayPal) to handle credit card and other payments. These third-party processors collect the necessary payment data directly from you, and they manage that data under their own privacy policies.
  • Analytics Providers: We use tools like Google Analytics to gather statistics about Site usage. These analytics services may collect information about your interaction with our Site (e.g., pages viewed, time spent) and may also track usage on other sites. For example, Google Analytics collects this data under its own terms.
  • Improving Services: To personalize and enhance your experience, conduct site analytics, and develop new features and products.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to make our Site work and to improve your experience. For example, first-party cookies help us remember your login status and shopping cart contents, while third-party cookies (from analytics or advertising partners) help us understand Site traffic and tailor marketing. Under the GDPR and related laws, we obtain explicit consent before placing any non-essential cookies on devices of EU/EEA users.

When you first visit our Site, you will be prompted to accept or reject optional cookies. You can also manage or disable cookies through your web browser’s settings – please refer to your browser’s “Help” file or menu for instructions on how to do this.

Note: Disabling cookies may limit some features of the Site or affect your ability to make purchases.

GDPR Compliance

Lightnow is committed to complying with the EU General Data Protection Regulation (GDPR) and similar data protection laws. We process personal data only on a lawful basis: for example, contractual necessity (to fulfill your orders), consent (for marketing emails or cookies), legal obligations (such as tax laws), or our legitimate interests (e.g., improving our services).Under the GDPR, individuals in the EU/EEA have specific rights regarding their personal data. These include the right to access their data, correct or update it, erase it (the “right to be forgotten”), receive a copy in portable format, restrict or object to processing, and withdraw consent at any time.To exercise these rights, you may contact our Data Protection Officer at info@lightnow.net. We will respond to any request in accordance with GDPR requirements. You also have the right to lodge a complaint with your local data protection authority if you believe your rights have been violated.

Return Policy

For information on delivery timelines, product availability, and our refund process, please refer to our Shipping & Returns policy.

Contact Information

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

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